The words “digital transformation” may appear to your colleagues as just the next tech hype. After all, weren’t we all just talking about cloud?
But just like cloud, digital transformation is real and viable — and here to stay.
Sure, but what is digital transformation exactly? There are as many definitions as there are pundits and luminaries. Infor President Duncan Angove talks about it this way: Digital transformation is about closing the gap between what your DIGITAL customers expect and what your ANALOG organisation can actually deliver. The aim of digital transformation is to go beyond merely automating a process or reducing costs, and to differentiate a company in significant ways from its competitors.
“Software and technology is disrupting every industry we look at,” Angove says. Whether it’s Uber in transportation or Airbnb in hostelry, every industry is being disrupted by the application of technology.
“Infor is at an interesting intersection, because we are a software cloud technology company that understands industries. So companies are coming to us, asking how we can help them navigate this digital disruption and take advantage of it.”
Here are just a few examples:
DSW – developing a strategy for a fresh customer experience
Nordstrom – creating a converged commerce experience for customers
Travis Perkins – delivering a variety of strategic, technical, and financial benefits
Fuller’s – deploying cloud software as the basis of a radical business process transformation to drive growth
Echoing these customers, Infor recently hosted groups of executives from the US and Europe to discuss digital transformation. Representing manufacturing, financial services, consumer packaged goods (CPG), retail, and media and entertainment all said their organisations have digital initiatives under way.
Within digital, three common themes emerged: executive leadership is essential; employee skills have to keep pace; and the data deluge must be harnessed into actionable insights. Here is a summary of one of the events.
So, where should your company start? Get inspired here.
About our Guest Blogger
Vice President & Managing Director, Infor South Asia — ANZ & ASEAN
Helen Masters is Vice President, South Asia – Infor ANZ & ASEAN where she is responsible for the development and promotion of global corporate products and seamless customer experience to augment market presence in the Pacific and ASEAN regions. These comprise Australia & New Zealand, Indonesia, Malaysia, Philippines, Thailand and Singapore.
In her role, Helen maintains new product lines with a focus on customer and partnership management and strategy-setting to grow business in Infor’s key micro-verticals in the South Asia region.
Prior to Infor, Helen was Vice President, Commercial and Emerging Markets, SAP; and Head, Emerging and Transformational Alliances Group, Cisco Systems where she was responsible for the launch of data business solutions.
Helen is a graduate of Macquarie University, Sydney, Australia and is also certified in Computer Programming.